First-year International Tourism students organise fantastic incentive trips as part of the Incentive & Event Travel project. This year they compose a trip for a hospital's ICU staff to reward them for their hard work in corona time. But which of these trips is the absolute winner? The best five teams explain their trips in front of a jury of three tourism professionals.
Heroes of the Amalfi Coast
Emma van Katwijk, Fleur Oosterkamp and Sara Rabenberg from Tio Amsterdam have composed various activities, including a treasure hunt, set up by the students themselves, and a wonderful relaxing boat trip. It has become an incentive trip that shows that they know what hardworking hospital staff needs.
Swiss beauty in Lucerne
Dyonne Mossel, Julia Eilert and Kim Korenblik (Tio Hengelo) have chosen a surprising destination and are praised for their enthusiastic presentation. They have come up with great activities for a target group that desperately needs relaxation. The chocolate workshop and cheese fondue sound very tempting.
Today is red, as red should be (Marrakech)
Floortje Bronda and Jill Popma (Tio Amsterdam) have provided a surprising programme with a wide variety of activities. The guests take part in, among other things, a pastry workshop, a balloon flight and a treasure hunt through the souks of Marrakech. Floortje and Jill have given their travel plan a personal touch by mentioning the driver (Hassan) and the cook (Rachida) by name and incorporating 'storytelling' into their presentation.
Escape to Trondheim
Anna Vocke, Jolien Giovinazzo and Romana Breukel (Tio Utrecht) have organised a trip to the Northern Lights. A beautiful, original destination. The presentation scores high because of the calm, relaxed look and feel. They also offer a varied programme including a glow-in-the-dark kayak trip and a relaxing visit to the local hammam.
From fighting corona to visiting Verona
Gloria Elwood, Iris Oostindie and Merel van der Plas (Tio Amsterdam) have made a great impression by applying storytelling in their presentation according to a fixed pattern with ending rhyme, for example 'from the hospital canteen to views you've never seen.' They receive great compliments for, among other things, their presentation, their offer, the catchy title of their travel package and for directly addressing their target group.
And the prize goes to...
The Amalfi Coast! In what the jury describes as the "closest-ever photo finish", Marrakech finished as runner-up and Amalfi finished first with one small difference: a call to action. Emma, Fleur and Sara respond with great joy and a compliment to their lecturer: “This is crazy! It was so much fun making this. We're very proud of our trip but also so honored and it wouldn't have been possible without our lecturer Marion.”